A dose of austerity for a pampered generation

This recession has already hurt people such as over-mortgaged home owners and bank staff. But employers and headhunters predict a real shock for one group: those in their 20s and early 30s who have never experienced an economic downturn before.

Employers call them different names – Generation Y or the Millennials – but agree about one thing: they are the most pampered employees ever, with an overwhelming sense of entitlement.

Those were labels once pinned to their parents, the baby boomers who grew up in the 1960s and 1970s. But the baby boomers have lived through several downturns: the aftermath of the 1970s oil price rises, recession in the early 1990s and the dotcom bust a decade later.

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