It has been quite a week for Adam Koszary. His quirky digital campaign for the previously obscure Museum of English Rural Life won a Gold Muse Award from the American Alliance of Museums. Hours after he tweeted his delight, the 28-year-old posted that he was no longer going to join London’s Royal Academy, but would move to a quite different role: social media manager at Tesla, the carmaker headed by the mercurial Elon Musk. As career pivots go, this is a handbrake turn.
對於亞當•科薩里(Adam Koszary)來說,這是跌宕起伏的一週。他爲曾經默默無聞的英國鄉村生活博物館(MERL)進行另類的線上行銷,從而贏得了美國博物館聯盟(AAM)頒發的繆斯獎(Muse Award)金獎。在Twitter上表達自己的喜悅之情後幾小時,28歲的科薩里發文稱,自己將不再加入倫敦皇家藝術研究院(Royal Academy),而是跳槽到一個完全不同的崗位:特斯拉(Tesla)的社群媒體經理。特斯拉是善變難測的伊隆•馬斯克(Elon Musk)領導的汽車製造商。作爲職業生涯的轉折,這簡直是手剎過彎。