Roland Lavantureux runs a small domaine in Chablis, not just growing his family’s Chardonnay grapes but also bottling their produce. He recently worked out that it would almost make financial sense for him to pull the cork on every bottle in his cellars and sell their contents in bulk to one of the army of small négociants (people who produce wine from bought-in grapes and wine) that has mushroomed in Burgundy, so crazily high are bulk wine prices in the world’s favourite fine wine region.
羅蘭•拉萬圖勒(Roland Lavantureux)在夏布利(Chablis)經營著一家小型酒莊,他們自己種植霞多麗(Chardonnay)葡萄並且灌裝。最近羅蘭發現一種可能對自己更富經濟效益的做法,那就是把自己窖藏的佳釀全部啓封,以散裝酒的形式出售給酒商(négociant)大軍中的某一個(酒商用外購的葡萄和葡萄酒來釀酒出售)。作爲世界最受追捧的葡萄酒產地,孛艮地的酒商已經多如雨後春筍,而該地區的散裝酒價格也已經高得離譜。