日產

Why Nissan’s woes in China are not just about electric vehicles
日產的在華困境不僅在於電動汽車

The carmaker’s challenges are partly because of years of poor decision-making
日產在華銷量急劇下降,這不僅是因爲向電動汽車轉型帶來的變化,還在於多年來的決策失誤。

Last week, as Nissan finally reached a historic deal with Renault to reset their troubled alliance, the subtext was clear. The Japanese electric vehicle pioneer is facing an existential crisis in China, and this is no time for infighting.

上週,日產(Nissan)終於與雷諾(Renault)達成歷史性協議,重啓陷入困境的聯盟,言外之意很清楚。這家日本電動汽車先驅在中國面臨著生存危機,現在不是內訌的時候。

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