When the Financial Times was auctioning off lunch with journalists for its seasonal charity appeal a few years ago, someone had the bright idea of advertising the “lots” as decorations on a Christmas tree: the editor was at the top, and other writers dangled from the descending branches.
若干年前，英國《金融時報》出於季節性慈善募捐的目的，向公衆拍賣同旗下記者共進午餐的機會，有人想出一個巧妙的廣告點子，把「拍賣品」做成一棵聖誕樹上的裝飾：總編輯位於樹頂，其他撰稿人懸掛在下面的樹枝上。
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