Lunch with Matthew Weiner is not at any of the Midtown Manhattan watering holes frequented by characters from Mad Men, his acclaimed 1960s-set television series about New York advertising executives. Instead, he has chosen Café Boulud, a smart French restaurant on the Upper East Side near the corner of Madison Avenue. It is a mile or so uptown from the cradle of the US advertising industry but it feels appropriate to be so close to the long avenue that inspired the title of Weiner’s show (the Mad in Mad Men refers to Madison) and which continues to serve as home to many agencies.
與馬修•維納(Matthew Weiner)共進午餐的地方，根本不是《廣告狂人》(Mad Men)中三教九流時常光顧的曼哈頓中城(Midtown Manhattan)的任何一個酒吧。《廣告狂人》這部賣座美劇講述的是上世紀60年代紐約廣告業經理人的奮鬥故事。相反，維納選中了法式時尚餐廳Café Boulud，它位於麥迪遜大道(Madison Avenue)拐角處不遠處的上東區(Upper East Side)，距離美國廣告業發源地僅一英里路程，但維納選中如此接近麥迪遜大道的餐廳，考慮頗爲周全。因爲正是這條長長的麥迪遜大道啓發了維納這部美劇的片名，《廣告狂人》中的「Mad」一詞指的就是Madison（麥迪遜），而且麥迪遜大道至今仍是衆多廣告公司的大本營。