BMW

BMW to stabilise car prices after years of increases

Prices jumped because of semiconductor shortages and introduction of more expensive electric vehicles

BMW expects to stop raising prices on its premium cars in 2023 after years of passing on higher costs to customers, which has led to an average 40 per cent increase since 2020.

The German company said on Wednesday it expected to keep prices stable this year while the number of cars delivered to customers would increase slightly.

“Full order books in Europe and outside [has translated] into good price realisation,” said BMW’s head of sales Pieter Nota. “Of course, that has contributed very much to solid profitability of the company,” he added.

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