The world’s 100 biggest brands still command a significant premium over others and that value increased by 3 per cent to $3.4tn this year, according to the latest BrandZ rankings compiled by Millward Brown, the research agency.
根據研究機構Millward Brown編制的BrandZ最新排行榜，全球100個最具價值品牌的品牌價值仍遠遠領先於其他品牌，今年它們的總價值上升3%，至3.4兆美元。
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