Every shoe fetishist knows that the optimum number of shoes is n + 1, where n is the current collection size, even if finances sometimes curb formula fulfilment. Shoe retailers have long been a proxy for China’s consumers – who now own as many pairs as some of their developed market cousins. The shoe-owning formula, meanwhile, does not necessarily apply to shops. Belle International is a case in point.
每個「戀鞋癖」都知道,鞋子的最優數量是N+1雙(其中N是目前收藏的鞋子雙數),即便有時財務狀況會遏制該公式的運行。鞋業零售商一直是中國消費者的風向標——他們現在擁有的鞋子數量跟發達市場的「同行們」一樣多。但這個鞋子擁有量公式,並不同時適用於門店數。百麗國際(Belle International)就是個很好的例子。
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