If there’s one thing that works across the Arab world, it’s delivery. From Cairo to Dubai, a fleet of men on scooters, bicycles and foot will deliver pretty much anything to your door, from a Big Mac to a cigarette lighter. And plugging that hunger for to-the-door service into the global e-commerce boom is proving to be a healthy earner for one Middle East company.
如果說有一樣東西可以在整個阿拉伯世界中「暢通無阻」,那便是貨物投遞。從開羅到杜拜,一羣人騎著小型摩托、自行車,或是依靠步行,將你可以想像到的幾乎任何東西直接送到你的家門口,從「巨無霸」漢堡包到打火機,無所不有。事實證明,將消費者對送貨上門服務的渴求融入到全球電子商務蓬勃發展的浪潮中,成就了一家中東公司的生財之道。
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