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With Profitability in Sight, Smartphone Recycler ATRenew Goes Local

Company targets tripling of gross merchandise volume over the next four years as it aggressively expands a new city-based recycling model

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Hold on to your hats.

Electronics recycling specialist ATRenew Inc. (RERE.US), until recently known as AiHuiShou, is telling the world it’s aiming to sharply boost the gross merchandise value (GMV) of used goods passing through its system over the next four years. More precisely, the company said in its latest quarterly results that it’s aiming for more than 100 billion yuan in GMV ($15.6 billion) by 2025, representing a roughly tripling from roughly 32 billion yuan this year.

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