The US looks like a Wild West for personal data. Information gathered by companies — most prominently Google and Facebook — trades at lightning speed on advertising markets that most users do not even know exist. If search engines and social networks can turn customer data into cash, why should broadband sellers such as Verizon be excluded from the gold rush?
就個人數據而言,美國看起來像荒野西部(Wild West)。企業——主要是谷歌(Google)和Facebook——收集的資訊以閃電般的速度在多數用戶甚至不知道存在的廣告市場上交易。如果搜索引擎和社交網路可以把用戶數據轉化爲現金,Verizon等寬頻提供商憑什麼要被排除在這場淘金熱之外?
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