In Extraordinary Popular Delusions and the Madness of Crowds, the Victorian writer Charles Mackay describes a company formed during the South Sea Bubble in 1720 which declared in its prospectus that it was “for carrying on an undertaking of great advantage, but nobody to know what it is”. After investors hurried to buy shares, the founder “set off the same evening for the Continent” and was never heard of again.
維多利亞時期作家查爾斯•麥凱(Charles Mackay)在他的《非同尋常的大眾幻想與羣衆性癲狂》(Extraordinary Popular Delusions and the Madness of Crowds)一書中，描述了一家在1720年「南海泡沫事件」期間成立的公司。這家公司在招股說明書中宣稱，公司「從事一種可帶來巨大收益的生意，但人們不必知道它是什麼」。在投資者蜂擁購買其股票之後，該公司創辦人「當晚動身前往歐洲大陸」，從此杳無音訊。
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