What must Yahoo do? In the last year its founder chief executive was ousted in favour of cost-cutting kudos. It agreed to outsource the data-crunching technological side of search to Microsoft. And last week the group inundated investors with facts designed to demonstrate the potential of Yahoo's advertising business. Yet its shares have been left behind in the tech rally, ending the week at the same price that they started May.
Yahoo必須做什麼？爲了獲得削減成本的讚譽，它去年驅逐了創辦人兼執行長。它同意將搜尋業務的數據分析技術部分外包給微軟(Microsoft)。上週它又拋出了讓投資者目不暇給的數據，旨在證明Yahoo廣告業務的潛力。然而，它的股價卻未能搭上科技板塊大漲的順風車，上週的收盤價與5月初相差無幾。
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