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Plant-based egg makers bet avian flu fallout will push US consumers to vegan options
植物蛋生產商尋求從禽流感影響中獲利

Record-high retail price of a dozen chicken eggs is boosting sales of alternatives
美國雞蛋的零售價屢創新高,促進了替代品的銷售。
Eat Just started promoting its mung bean-based liquid egg as a ‘bird flu bailout’ for US consumers

Makers of plant-based eggs are expanding production and launching flashy marketing campaigns in a bid to cash in on record-high prices of chicken eggs in the US amid the country’s bird flu epidemic.

在美國禽流感疫情持續,雞蛋價格創下歷史新高之際,植物蛋製造商正加緊擴大生產,並推出吸引眼球的行銷活動,意圖藉機獲利。

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