We may be heading for a global recession, but there’s one group of people who can’t seem to stop spending — the world’s richest. While retail sales in general have been falling, and the stock market was down by 20 per cent last year, spending on luxury goods and experiences actually grew by roughly the same amount in 2022, as wealthy individuals unleashed their animal spirits.The data, which comes from a new Bain & Company study of the luxury market, challenges much of our conventional wisdom about luxury spending and the rich in general.
我們或許即將面臨一場全球性衰退,但有一個羣體似乎不會停止消費,那就是世界最富裕的羣體。雖說整體零售銷售在持續下滑,而且股市去年下跌了20%,但2022年人們花在奢侈商品和體驗上的錢差不多與上一年成長得一樣多,這是因爲有錢人在發揮他們的「動物精神」。