The world’s largest diamond producer, Russia’s Alrosa, is increasing its marketing spend in China as it attempts to catch up with rival De Beers in a market that has returned to strong growth.
全球最大鑽石礦商埃羅莎(Alrosa)正加大對華行銷投入,隨著中國市場恢復強勁成長,埃羅莎試圖在該市場趕上競爭對手戴比爾斯(De Beers)。
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