Solid design and low prices helped China’s Transsion Holdings overtake Samsung this year to become the number one smartphone company by sales in Africa, and now it is making inroads into India.
The Shenzhen-based company — best known by the names of its Itel brands — sold more than 50m phones in Africa in the first half of this year, mainly “feature” models with physical keypads, according to technology research group IDC.
That cemented its status as the continent’s biggest phone producer and included 11m smartphones, putting it ahead of its South Korean rival.
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