The case study is a core component of business school curricula, exploring concepts from finance to marketing in the corporate world. Many of these case studies focus on large companies wrestling with complicated business decisions. Does an acquisition make sense? What is the best way to price a new product? Is it time to exit a particular market?
案例研究是商學院課程體系的核心組成部分，探索從財務到行銷的企業界概念。其中很多案例研究聚焦於應對複雜商業決策的大公司。一宗併購是否合理？爲一款新產品定價的最佳方式是什麼？現在是否該退出某個市場？
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