For Europe’s upmarket fashion and spirits brands, doing business in China in recent years has been anything but a life of luxury. Lower economic growth and a government crackdown on opulent gift-giving between businesspeople and officials have slashed sales growth and weakened profits.
對歐洲的高檔時裝和烈酒品牌來說,近幾年在中國做生意絕不輕鬆。經濟成長放緩、以及政府對商人與官員之間送禮行爲的打擊,已經大幅削弱了這些品牌的銷售成長和利潤。
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