The race to capture the growing Chinese market in cruises gathered steam after Carnival Corporation announced it was redeploying a European-based liner to Shanghai.
Costa Serena, which carries 3,780 passengers, will be deployed all year round from April 2015 in China, which Carnival said was the world’s fast-growing market and on its way to becoming the second biggest by 2017.
It gives Carnival its fourth cruise ship in China and an increase in overall capacity in Asia of 74 per cent. Carnival has Costa Victoria and Costa Atlantica in China, and launches Sapphire Princess out of its Princess Cruises brand later this month.
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