觀點巴菲特

Buffett proves his brand is stronger than Heinz’s
巴菲特收購亨氏的背後


《滾雪球》作者施羅德:在驚呼巴菲特「又做成一筆交易」之前不妨想一想,巴菲特收購亨氏爲他的形象帶來了哪些新變化?這筆交易對美國經濟走勢有什麼微妙暗示?

By now the “Buffett deal” has become familiar: an investment by Berkshire Hathaway that includes high-yield preferred stock and very little risk. Berkshire’s purchase last week of Heinz fits the classic pattern. Before yawning, “he’s pulled off another one”, let us pause to consider some new shading that Heinz brings to the portrait of Warren Buffett as dealmaker and capitalist. Also worth noting are subtle signals that suggest where the US economy is heading. Mr Buffett has a history of being right about such things, so let us pay attention.

到目前爲止,「巴菲特交易」已經爲人熟知,這是指由波克夏哈薩威公司(Berkshire Hathaway)對高收益優先股所進行的風險極低的投資。波克夏上週對亨氏食品公司(Heinz)的收購就符合這一經典模式。我們在驚呼「他又做成一筆交易」之前先停下來想一想,亨氏爲華倫•巴菲特(Warren Buffett)作爲交易撮合者和資本家的形象帶來了哪些新的變化。另一個值得注意之處是,該交易對美國經濟走勢的微妙暗示。歷史上巴菲特在這方面總是正確的,因此應該引起我們的重視。

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