Indonesia's industry minister proposed earlier this year that the country's civil servants – all 4m of them – should buy and wear only locally made shoes.
In the end this policy – a response to the global economic crisis – was opposed by others in the government. The trade minister said it would be a blatant violation of World Trade Organisation regulations and lead to protectionist retaliation from partners.
Similar tussles are playing out within governments across the region as they grapple with their protectionist instincts amid a pronounced slump in trade.
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