Legal challenge mounts against Baidu's online business model

Led by Li Changqing, who filed the first complaint under China's new antimonopoly law against Baidu in October, the group said it had enlisted more than 50 companies that were willing to sue Baidu, and the mass complaint would be filed once the number had risen to 100.

The plan aims to test Baidu's willingness to adjust its business model in response to what critics have billed as a crisis of confidence in the Nasdaq-listed Chinese company.

It also raises the pressure on the Chinese government to decide whether to continue supporting a company long favoured over foreign rivals as a “national champion”.

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