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Bayer’s turnaround just got even tougher
Lex專欄:拜耳扭虧爲盈之路愈發艱難

Deteriorating market conditions mean chief executive Bill Anderson will have to dig even deeper
市場狀況不斷惡化,意味著執行長比爾•安德森的自救計劃還遠遠不夠。

In a crisis, psychologists recommend focusing on factors within our control. Bayer’s chief executive Bill Anderson has duly been focusing on self-help measures such as efficiencies and cost cuts as he seeks to turn the troubled German conglomerate around. Deteriorating market conditions, however, mean he will have to dig even deeper.

在危機中,心理學家建議專注於我們能控制的因素。拜耳(Bayer)執行長比爾•安德森(Bill Anderson)一直盡責地專注於自救措施,如提高效率和削減成本,以期扭轉這家陷入困境的德國企業集團的局面。然而,市場狀況的惡化意味著他必須進一步深入挖掘。

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