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Google releases ‘Gemini’ in new effort to cash in on generative AI

Tech giant includes latest system within subscription offerings in race to commercialise cutting-edge technology

Google is releasing Gemini, its latest generative artificial intelligence system, alongside new offerings for businesses and consumers, as the tech giant races Microsoft and OpenAI to commercialise the cutting-edge technology.

The search giant said its “largest, most capable and most general” AI system would be available as a free app through Google’s Android and Apple’s iOS app stores.

However, its most advanced model, Gemini Ultra 1.0, will be offered as a chatbot, and integrated into the company’s suite of productivity tools such as Gmail, Docs and Sheets, through a premium subscription plan costing $20 a month.

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