Elon Musk is developing plans to launch a new artificial intelligence start-up to compete with ChatGPT-maker OpenAI, as the billionaire seeks to join Silicon Valley’s race to build generative AI systems. The Tesla and Twitter chief is assembling a team of artificial intelligence researchers and engineers, said people familiar with the tech entrepreneur’s plans.
Musk is also in discussions with a number of investors in SpaceX and Tesla about putting money into his new venture, said a person with direct knowledge of the talks. “A bunch of people are investing in it . . . it’s real and they are excited about it,” the person said.
Musk incorporated a company named X.AI on March 9, according to Nevada business records. He is the company’s only director, its secretary is listed as Jared Birchall, the ex-Morgan Stanley banker who manages Musk’s wealth. Musk recently changed the name of Twitter to X Corp in company filings, as part of his plans to create an “everything app” under the brand “X”.