Remember when we were all going to ditch our humdrum lives, tedious physical needs and uninspiring friends and family, so that we could live a life of virtual bliss in the metaverse? When we could give up the endless pursuit of self-improvement and just exist as perfect avatars instead? When Facebook rebranded to Meta because, from now on, the company was going to be “metaverse-first, not Facebook-first”?It has been just one year since Meta’s fabulously dystopian Super Bowl advert for its VR headsets, in which a group of friends who have lost touch get back together in the virtual world (in the real one they were all alone, with no buddies).
還記得嗎？曾經，我們都打算拋棄無聊的生活、單調的物質需求、乏味的朋友和家人，這樣我們就能在元宇宙中過上虛擬的幸福生活。我們可以放棄對自我提升的無休止追求，而只作爲完美的化身存在。Facebook更名爲Meta，因爲從現在開始，該公司將「元宇宙優先，而不是Facebook優先」。