WeChat

Questions over pace of growth as WeChat nears 1bn users

WeChat, China’s most popularsocial media app, is fast approaching 1bn users — but analysts say growth is likely to taper sharply as the company strives to deliver on global ambitions.

Numbers released this month as part of quarterlyearnings from parent Tencent showed

that WeChat — which is called Weixin in China — had 963m monthly active users (MAUs) by the end of June. That was up 19.5 per cent year-on-year and 2.7 per cent on a quarterly basis, but the annual rate was a deceleration from 28 per cent at the end of 2016.

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