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Satire pierces the quirks of the tech start-up bubble

Disrupted: My Misadventure in the Start-up Bubble Dan Lyons Hachette $28

A 52-year-old journalist who has covered the tech industry for decades is laid off. He joins a start-up where the average employee is aged 29 and tends to wear clothing bedecked with the company logo and colour.

Coming from the author of a cutting satire of Steve Jobs, who now writes for the HBO comedy Silicon Valley, the tale could be mistaken for a film pitch or parodic dystopian novel. But Dan Lyons is serious. After being “dumped” as Newsweek’s technology editor in 2012, Lyons decides to ride Silicon Valley’s second great bubble. Lyons finds the right company, if only for the raw material that he, a seasoned satirist, spins into gold.

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