Facebook

Airtime aims to put human face back into social media

Sean Parker, an early executive at Facebook, is starting a video chat site because he says social media are making people ­lonelier.

Unveiled at a celebrity-studded but glitch-prone event in New York on yesterday, the new Airtime site allows users to video chat with their Facebook friends or talk anonymously to other people who share similar interests.

Mr Parker says Airtime will solve a social problem that has arisen with the rapid adoption of social networking sites such as Facebook , where face-to-face conversations and human interactions are often reduced to impersonal clicks and status updates.

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