FT商學院

Damien Hirst launches his own NFT ‘Currency’
達米安·赫斯特推出NFT「貨幣」

In an exclusive video, the artist and former BoE governor Mark Carney discuss the venture, which forces buyers to choose between physical and virtual work
在一個獨家影片中,這位當代最知名的藝術家和前英國央行行長馬克·卡尼討論了迫使買家在實體和虛擬作品之間做出選擇的風險。

Trust Damien Hirst to put a spin on things. In today’s launch of his NFT-based project, entitled “The Currency”, the British artist has devised an ingenious system that calls into question notions of worth and value — and, importantly, makes his buyers declare their colours by presenting them with a choice.

達米恩·赫斯特似乎總是能點石成金。在今天發佈的這個名爲「貨幣」的NFT項目中,這位英國藝術家設計了一個巧妙的系統來質疑財富和價值的概念,更重要的是,讓他的買家自己來選擇顏色。

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