商業快報

Apple warns investors future products may never be as profitable as iPhone

Analysts say artificial intelligence and virtual reality headsets might have lower margins than smartphones and App Store

Apple has warned investors that future products may never be as profitable as its iPhone business, as it pushes into unproven new markets such as artificial intelligence and virtual reality headsets.

The iPhone maker added the new warning on growth and profit margins to its latest annual report, in the list of “risk factors” facing the tech group’s business.

“New products, services and technologies may replace or supersede existing offerings and may produce lower revenues and lower profit margins,” Apple said, “which can materially adversely impact the company’s business, results of operations and financial condition”.

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