Two years ago, the idea of Adidas striding ahead of its US rival Nike would have been laughable. Back then, the German company was in crisis after parting ways with the rapper Kanye West. Today, while Nike is flagging, Adidas’s shares are on a winning streak.
兩年前,Adidas(Adidas)超越美國競爭對手耐克(Nike)的想法還令人啼笑皆非。當時,這家德國公司在與說唱歌手坎耶•韋斯特(Kanye West)分道揚鑣後陷入危機。如今,耐克的業績下滑,而Adidas的股價卻在連連上漲。
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